Effective English communication skills for sales profile

Recruitment Made Easy

Effective English communication skills

Eloquent English communication skills have become one of the most sought-after qualities among employees nowadays. The language which has been predominant for centuries now has become a part and parcel of our everyday conversations. 

The Council of Europe presented the Common European Framework of Reference for Languages (CEF or CEFR). CEFR was developed during the day and age of 1989-1996. The primary concentration was to execute a technique for getting the hang of, educating, and surveying which applies to all dialects in Europe. CEFR plans to contribute an unmistakable, steady, and far-reaching reason for dialect syllabuses and program direction. CEFR is noteworthy as it doles out focal significance to the plurilingualism of the person, which it separates from the multilingualism of geographic locales.The objective is to develop linguistic awareness and cultural understanding as a basis for democratic citizenship. Furthermore, CEFR was first developed for European native languages to assess their understanding and generate a standard common to all the Europeans.

Due to its flexible nature, the CEFR began to get recognized all over the world. Hence people of other countries also began to adopt it as the basis for many applications.

The world is totality consists of about 6909 living languages among 195 countries. Hence, in conclusion, we all know that many countries are multilingual in nature. It thus becomes a necessity to learn new languages and be well versed with them.

Conversations consist most parts of our day to day lives and to some extent it defines us as individuals. Communication skills are important regardless of where or who you are. However, flourishing English communication skills inside a working environment can build up a business, organization, or an individual as well. In the event of a bad example of communication happens within the work environment, things, for example, effectiveness and efficiency of the work quality may get affected.

No matter even if you think of yourself as a world-class communicator still there are chances that we all end up making some communication faux pas in our daily lives.

And when it comes to sales, it is an art, which relies mostly on well structured and crystal clear communication skills of your executives. Sales inherently is a close mixture of persuasiveness and the charisma of that of an excellent communicator. Great communication isn’t just what just a person says, it depends a lot of how it is said, the body language of the speaker, this can drive a relationship and also maybe a prospective sale.

So, you are looking for a rockstar to join your sales team. How do you assess that they can be the astounding narrator that you need? You begin by checking their English communication skills, cause guess what once they take their communication skills to a pro level there’s nothing stopping you from generating more sales, relating better to prospects, and basically from touching the sky.

1. The tone of your message

Okay, you are sitting at your desk, and one of your work friends comes up to you and says they did not like someone’s tone of the message. This gets you confused.

However, if this is really making you confused then somewhere you are doing something wrong.

Because guess what?

The tone of a message is something that you should be aware of when in a workplace. And sales executives are required to converse with clients over emails, messages, and other non-verbal mediums on a number of occasions. In these situations always follow some minimal business ethics or rules to ensure that the tone of your message is always crisp, clear, and unambiguous.

2. Stick to the point

“The more you say the less they remember”- Anatole France.

Maybe this was said decades ago, but Mr. France knew what he was talking about even way back then.

Good communication does not require you to talk a lot. It means you say what makes sense. When said like that maybe it sounds easy enough, however, English language can be as simple as it can be tricky sometimes. And your English communication skills need to be explicit when you are a sales executive, cause guess what, you are nothing short of a narrator.

3. Stop. Listen.

Active listening must be a term which was used quite a lot when you were in your business classes. But guess what? Active listening is one of the first and most important steps of a good communication flow and also, it literally, in other words, means mindful hearing!
Listen to your clients well before you start pitching them your product. Listen to them to understand their needs and requirements for a better customer satisfaction and the end result.

4. Decode body language

Do you know you already start conveying messages even before you open your mouth?
Well, guess what.

Your body has its own unspoken language like your facial expressions, gestures, postures, etc.
It is very popularly known, that, crossed arms means a foreboding attitude towards the other person. There you go, body language pretty much tells us a lot about what the other person feels and thinks more than their words sometimes. A great communicator can not only control and manipulate his own emotions and body language also he can interpret the fellow conversationalist.

Follow some simple tips, look into someone’s eyes when you talk to them, sit up straight while talking, smile during conversations, etc.

5. Qualifiers do not qualify in work environment

English gives you the benefit of doubt to use qualifiers and fillers within your sentence to sugarcoat some bad news that maybe you are cringing to give out.

Well, stop it, cause you might come off as condescending and dismissive.
“Don’t take this personally, but…”

“This might be a bad idea, but…” or

“I know what you’re thinking, but…”

Well, guess what, your clients get set off on the wrong foot the moment you start your conversation with these words. Be empathetic but always be careful to not come off as unnecessary and snooty.

Well, all is said and done, but lastly, we would like to add: Never stop improving your knowledge.

Knowledge is a never-ending process, so the circle is never full. It is never too late to learn new things and try and be the conversational virtuoso to gain your customer as well as supervisor’s confidence.

Sharing is caring!